Carolyn B. Smith

Carolyn B. Smith

President & Founder

Carolyn Smith is the President and founder of the Marketplace Agency. She has been a licensed agent for over 37 years and is passionate about her career. She has received numerous awards for her outstanding leadership and achievements in the insurance industry. Carolyn and her team are committed to the clients they serve. "The success of our agency has been our dedication to provide the right coverage at the right price with the leading insurance carriers. We have a long standing and trusting relationship with our clients." Carolyn is grateful for the opportunity to continue serving the community.

Wendell L. Johnson

Wendell L. Johnson

Vice President

Wendell Johnson has been with the Marketplace Insurance Agency for 12 years.
Wendell is the Executive Vice President and works with Carolyn Smith in the area of Market Oversight, Product Expansion, and Business Development. His position is to ensure that the company operations and compliance are met in relationship to the current and future trends of the industry.

Jennifer S. Norton

Jennifer S. Norton

Chief Information Officer

A lifetime of experience in the insurance industry allows Jennifer to align processes to goals to help transform the way we work with people and deliver service. Jennifer is a professional analyst, which allows her to provide a unique level of service to our clients. Jennifer works in the community to educate healthcare providers and senior services organizations about the changes in the Insurance Marketplace and impacts to businesses, organizations and the community.

Cassie L. Rodeffer

Cassie L. Rodeffer

Insurance Agent

Cassie has been employed in the Customer Service field for eight years, and is even nationally certified with the NRF Foundation. She enjoys learning and being part of a team. “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. The only way to do great work is to do what you love.” Cassie is dedicated to helping lead our Agent Support team, and provides our contracted Agents with everything they need to be successful.

Casey E. Loker

Casey E. Loker

Insurance Agent

Casey joined our team completely new to the insurance industry. She has excelled at learning and takes pride in ensuring that she is always accurate. Casey is never afraid to ask for clarification. She knows that she can serve our clients best by being the most knowledgeable professional she can be.
Casey grew up in the Shenandoah Valley. She loves her community, her family, and her country. Casey is compassionate for those we serve and holds a personal responsibility to be accountable to our clients. She has gone above and beyond the call of duty to help everyone. We have been fortunate to have her on our Team.

Paul E. Norton III

Paul E. Norton III

Chief Compliance Officer

Paul is a United States Marine Corps Sergeant who brings his tenacity to managing our compliance operations. His organization and leadership skills have kept our business in line with regulations and guidance. Paul obtained his Virginia Life, Health & Annuities license because he has seen how many people need help, and wants to be a part of the solution.

Tina M. Wine

Tina M. Wine

Client Relations

Tina has worked in the healthcare industry for 14 years. “I love working with people and helping them resolve any issues they may have.” She is responsible for client servicing and issue resolution, and brings a personal commitment to help in any way she can. Tina is happily married and has a beautiful daughter.

Daniel C. Floyd

Daniel C. Floyd

Insurance Agent

Daniel joined the Marketplace Agency after attending James Madison University. Originally a native of Richmond, he has lived in the Harrisonburg area for 7 years and has grown to love the Shenandoah Valley. In his spare time he enjoys camping, fishing, and playing guitar.

Brandy M. Smith

Brandy M. Smith

Director of Corporate Media

Brandy is a professional photographer, earning her education at the famous Hallmark Institute of photography in Massachusetts. She specializes in portraiture & fine art and has extensive knowledge and skills in photo restoration. She has even professionally restored many photos for our clients. Brandy loves enjoying the outdoors & nature with her adorable 3 children.